Could AI Replace Creatives?

AI has advanced at an unprecedented pace. Already generally accepted to be the ‘fourth industrial

Find Out More

How to Manage Facebook Ad Frequency

Facebook ad frequency has a major impact on the success of your campaigns. But what is it? Why is it...

Find Out More

How will CBO Impact your Facebook Advertising In 2020?

By September 2020 Facebook will impose “Campaign Budget Optimization” on all ads run on its...

Find Out More

Will AI Take Your Marketing Job?

Artificial Intelligence (AI) is rapidly advancing, and it has really started driving the marketing a...

Find Out More

Micro and Nano Influencers: The new brand favourite

Brand promotions with few followers are tough & even with many followers, customer engagement ca...

Find Out More

Influencer marketing: Internals of the organisation influencing externals

With the rise in social media marketing practices, many organisations, especially in B2C, reach out ...

Find Out More

Social Commerce and Influencer Marketing

What is Social Commerce? Social Commerce is a new phenomenon, part of the eCommerce umbrella. It’s...

Find Out More

How Instagram Reels are changing Influencer Marketing?

What is Instagram Reels? The new Instagram Reels feature offers a new way for Instagram users to cre...

Find Out More

Online Marketing Ideas for Startups

In the realm of startups, kickstarting revenue is challenging if a startup is unable to express its ...

Find Out More

Why influencer marketing is so important for brands?

Since its inception, influencer marketing has proven to be a successful strategy for many brands. Th...

Find Out More